The Society of Biology has set a new record for the world's largest memory game.
At 14:30 on Friday 19th October 2012, 2,109 people at 40 venues in the UK, plus one in Bahrain, simultaneously played a 10 minute memory game. Venues included schools, science centres and universities, and alongside the game participants learnt about the neuroscience behind the game.
Dr Mark Downs, chief executive of the Society of Biology, says: "This was the climax of Biology Week, and the tension was certainly high while we played the game here at Charles Darwin House. We are delighted to have set the World Record, and were extremely pleased with the number of people who took part."
The memory game was prepared by Professor Bruce Hood, the experimental psychologist interviewed in the current edition of The Biologist, and explored the phenomenon of false memories.
Anyone who is interested in how the brain works can watch the Society of Biology Brain Explorers video series, made to accompany the memory game.
The record attempt was part of the first ever Biology Week, and plans are well under way for more exciting events in Biology Week 2013.